董宇辉卖鱼惹争议，东方甄选一周掉粉18万……
<p style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: center; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">1月17日</span></p><p style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: center; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><strong><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;color: rgb(171, 25, 66);">“董宇辉卖鱼”的话题登上热搜</span></strong></p><p style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; text-align: center; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;vertical-align: inherit;letter-spacing: 0.578px;visibility: visible !important;width: 361px !important;"></span></p><section data-role="title" data-tools="135编辑器" data-id="94174" style="outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px;"><section style="padding-top: 1em;padding-bottom: 1em;outline: 0px;text-align: center;margin-left: 8px;margin-right: 8px;line-height: 1.6em;"><section style="outline: 0px;display: inline-block;"><section style="margin-top: -0.4em;margin-left: -1em;outline: 0px;width: 1em;float: right;transform: rotate(0deg);"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;display: block;vertical-align: inherit;width: 17px !important;visibility: visible !important;"></span></section><section data-brushtype="text" style="margin-right: auto;margin-left: auto;padding: 10px 1em;outline: 0px;display: inline-block;background: rgb(253, 245, 13);color: rgb(73, 73, 72);letter-spacing: 1.5px;border-radius: 10px;font-size: 16px;"><p style="margin-bottom: 10px;outline: 0px;line-height: 2em;"><span style="outline: 0px; letter-spacing: 1px;"><strong style="outline: 0px;">董宇辉卖鱼时回应大小不一</strong></span></p></section></section></section></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">近日，董宇辉在直播卖鱼时，有网友提问自己买到的鱼小怎么办，<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">他回应称自然生长的东西没法要求都长得一样，<span style="outline: 0px;">就像一个班级里孩子的身高各不相同。</span></strong></span></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;vertical-align: inherit;width: 677px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">他还称，鱼小说明没长个儿长心眼了，也挺好，智慧的鱼。“个小的就是长心眼，个大的就是长身体，都挺好，一个聪明一个快乐。”</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">对此，有网友表示<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">“很聪明的实话”“农产品本来就不能标准化”“钱在自己手里，想买的买，不想买的不要买。”</strong></span></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">有网友提出质疑，<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">“鱼不论斤卖，论个卖？”还有人认为“风浪越大，鱼越贵”“粉丝只有钱没心眼，绝配。”</strong></span></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section data-role="title" data-tools="135编辑器" data-id="94174" style="outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px;"><section style="padding-top: 1em;padding-bottom: 1em;outline: 0px;text-align: center;margin-left: 8px;margin-right: 8px;line-height: 1.6em;"><section style="outline: 0px;display: inline-block;"><section style="margin-top: -0.4em;margin-left: -1em;outline: 0px;width: 1em;float: right;transform: rotate(0deg);"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;display: block;vertical-align: inherit;width: 17px !important;visibility: visible !important;"></span></section><section data-brushtype="text" style="margin-right: auto;margin-left: auto;padding: 10px 1em;outline: 0px;display: inline-block;background: rgb(253, 245, 13);color: rgb(73, 73, 72);letter-spacing: 1.5px;border-radius: 10px;font-size: 16px;"><p style="margin-bottom: 10px;outline: 0px;line-height: 2em;"><span style="outline: 0px; letter-spacing: 1px;"><strong style="outline: 0px;">董宇辉：活在阴沟的人指责阳光耀眼</strong></span></p></section></section></section></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">值得注意的是，“董宇辉称有些活在阴沟里的人指责阳光耀眼”也引发了热议。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;vertical-align: inherit;cursor: pointer;color: rgb(0, 0, 0);caret-color: rgb(255, 0, 0);max-inline-size: 100%;font-family: 微软雅黑, sans-serif;outline: none 0px !important;width: 677px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">1月16日，董宇辉在直播时称<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">很容易出现的情况是有些人自己做不到，但要求你做圣人。</strong></span>“他要求你手无棍棒，还要一心向阳。一群活在阴沟里的人每天指责阳光耀眼，他用道德来要求你，因为你有道德；但你没法用道德要求他，因为他没有原则。”</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">董宇辉在直播间还提到，他手中握有棍棒只是为了提防豺狼，他不会用棍棒伤人，因为他心存善良，同时，如果他没有棍棒，他会被这些人咬死。</span></section><section data-role="title" data-tools="135编辑器" data-id="94174" style="outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px;"><section style="padding-top: 1em;padding-bottom: 1em;outline: 0px;text-align: center;margin-left: 8px;margin-right: 8px;line-height: 1.6em;"><section style="outline: 0px;display: inline-block;"><section style="margin-top: -0.4em;margin-left: -1em;outline: 0px;width: 1em;float: right;transform: rotate(0deg);"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;display: block;vertical-align: inherit;width: 17px !important;visibility: visible !important;"></span></section><section data-brushtype="text" style="margin-right: auto;margin-left: auto;padding: 10px 1em;outline: 0px;display: inline-block;background: rgb(253, 245, 13);color: rgb(73, 73, 72);letter-spacing: 1.5px;border-radius: 10px;font-size: 16px;"><p style="margin-bottom: 10px;outline: 0px;line-height: 2em;"><span style="outline: 0px; letter-spacing: 1px;"><strong style="outline: 0px;">董宇辉两账号总粉丝量超东方甄选</strong></span></p></section></section></section></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">“小作文”风波后，2023年12月26日，董宇辉新账号“与辉同行”正式开通，认证后单日涨粉超100万。<span style="outline: 0px; caret-color: red;">截至1月12日上午10时30分，“与辉同行”抖音账号粉丝已突破1000万。</span><span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;"><span style="outline: 0px; caret-color: red;">截至1月18日8时15分，粉丝数为1258.9万。</span></strong></span></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;vertical-align: inherit;width: 677px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">反观“东方甄选”，在舆论事件发酵的2023年12月10日至13日期间，据每日经济新闻，东方甄选抖音账号累计掉粉超12万。12月9日其粉丝数为3116万，5天时间掉粉37.4万。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">第三方数据显示，2024年1月1日至15日期间，东方甄选抖音号粉丝量连续负增长。1月9日至15日，“与辉同行”粉丝总量从722.4万涨至1193.1万，涨粉470.7万；<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">东方甄选粉丝总量从3150.8万降至3132.7万，掉粉18.1万。</strong></span></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">截至1月18日8时15分，东方甄选抖音号粉丝数为3128.8万。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;vertical-align: inherit;width: 677px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">另外，<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">董宇辉个人账号粉丝数目前显示为2410万，</strong></span>算上新号“与辉同行”，2个号总粉丝已达3668.9万，而截至发稿前东方甄选粉丝数为3128.8万。相比较来看，董宇辉2个号总粉丝量已超东方甄选500多万。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;vertical-align: inherit;width: 677px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">网友表示“东方甄选”流失的粉丝都转移至“与辉同行”了，认为“不都是新东方的嘛，不亏。”</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em; text-align: center;"><span class="wxart_image" wx-style="display:inline-block;padding: 4px;outline: 0px;vertical-align: inherit;border-width: 1px;border-style: solid;border-color: rgb(151, 152, 153);border-radius: 0px;width: 464px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">显然，2024年，<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">直播行业依旧没有戒掉对头部主播的“依赖症”。</strong></span></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">超头主播、腰部主播、直播机构、品牌企业、流量渠道，凡是能在直播这个大池子舀出一瓢水的参与者，彼此之间都保持着微妙关系：友好合作又不能亮出底牌，深度参与但要划出界线，分享利益又要防止被合作伙伴反噬。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">日渐壮大的直播行业，近几年反复上演主播和平台博弈事件，就连直播团队内部也在超头主播与腰部之间寻找平衡。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span class="wxart_image" wx-style="display:inline-block;outline: 0px;vertical-align: inherit;width: 677px !important;visibility: visible !important;"></span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">东方甄选与董宇辉之间的拉扯背后，也恰恰是当前电商行业的缩影。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;">“东方甄选的直播方式更像是做栏目，给很多主播露出机会。”一位达人直播运营商向北京商报记者指出，其实直播机构很清楚，一个主播IP的生命周期是有限的，因此像东方甄选、辛选等都在做自有品牌，就是要<span style="outline: 0px; color: rgb(123, 12, 0);"><strong style="outline: 0px;">把个人影响力沉淀为商品品牌，</strong></span>实现变现，这样机构的生命力才会持久，业务也更稳定。</span></section><section style="margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;"><br></span></section><section style="text-align: center; margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;"><span style="color: rgb(192, 192, 192); font-family: 微软雅黑; font-size: x-small; text-align: right;">来源：北京商报、每日经济新闻、红星新闻</span></span></section><section style="text-align: center; margin-bottom: 10px; outline: 0px; font-family: system-ui, -apple-system, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><span style="outline: 0px;font-size: 16px;letter-spacing: 1px;"><img src="https://www.yewn.cn/data/attachment/forum/202401/16/103825kilfnpar5knn5iz5.png"></span></section><section style="text-align: right; outline: 0px; letter-spacing: 0.544px; margin-left: 8px; margin-right: 8px; line-height: 1.6em;"><br></section><p style="display: none;"><mp-style-type data-value="3"></mp-style-type></p> 把个人影响力沉淀为商品品牌 直播掉粉很正常！ 就是个卖货的 沽名钓誉之辈 人红是非多啊。
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